Portendo was a great idea, it also attracted a lot of capital – still it failed. First the original company failed, mainly due to that the founders where unable to get the market traction and validation needed. They probably even raised too much money and should have slowed down. It was also a real Deep…

Ever been to MAX, the burger chain? Well, then you have used the Future Ordering digital ordering platform. FO where the pioneers in this field and still lead in terms of innovation and insight. Others are catching up (McDonalds have invested $100M rumours say) but all in all this is good since the market grows…

I often say that ”complex B2B” is what we specialise in. Well, what is it? My definition would be that the solution is hard to explain to business oriented decision maker. That could be because it is very technical or because it is disruptive to how the proposed customer is doing things today. Often both.…

Nowadays it seems like every start-up is a ”tech company” (and often also ”green”, ”clean”, or ”sustainable”). The latter is a justifiable effort to make sure we survive as species on this planet – the former is a trend that gets some clear overuse. Software is used in every company today. A business model built…

Welcome to Manomet Rock. This is the first post. The name ”Manomet Rock” is from the small village of Manomet, south of Plymouth in Massachusetts. Some people claim this is where Pocahontas came from, which could very well be true since the first pilgrims landed in Plymouth. I had a beach front summer house there…